In his forward to my new book, “Just Sell The Damn Thing,” Dan Kennedy said this about lil’ ole moi: “My own chosen and lived positioning for more than 40 years has been ‘No B.S.’ Had I not claimed it, it could just as easily be his.” And that’s EXACTLY what I’m doing today… Giving [...]
I’m gonna let ya in on something. To support my two bad habits (sleeping indoors and eating at least once a day)… I write sales copy. A few people who are experts at that stuff say I’m really good at it. Some even say I’m a master. I never correct them… but many days… actually [...]
Is this the most profitable thang you could EVER do? I’ll answer that question for you… YES! Based on my experience, THIS secret could be the biggest, most efficient and most EFFECTIVE thang you could ever possibly do in your business. That’s how it has worked out for me… and I’ve been doing it for [...]
A few years ago I decided to try selling a high priced coaching program. My sales copy did a great job of getting people to set up a phone call with me to learn about my coaching dealy-bop. Because I’ve gotten pretty darn good at selling in print. And on websites… in emails, etc. But [...]
I’ve never heard ANYBODY say this. EVER. I literally stopped breathing for a few seconds when I heard it. And it changed my life in an instant. REALLY. Because this problem has taunted me my entire life. Actually, “taunted” doesn’t even come close to describing it. “Torture” is the more appropriate word. Because this issue [...]